Linkedin Advertising

The purpose of this document is to provide you with a list of activities we undertake in the provision of LinkedIn Advertising services for your clients.

Feel free to take this information and format and brand it for use in your own sales and marketing activities.

linkedin advertising featured image

First Month Inclusions

Initial Briefing

  • Initial Skype Briefing
  • Complete and agree on Linkedin Advertising brief
  • Linkedin profile access
  • Set up campaign and Ad Groups
  • Create Ads – send for quality review
  • Campaign made live following approval
  • Internal Daily Review & Adjustments of Campaign Per Month
  • Weekly reports (First month only)
  • Month end report (Every month)

Regular Monthly Inclusions

  • Setup new campaign
  • Ads sent for quality review
  • Internal Daily Review & Adjustments of Campaign Per Month
  • Monthly Reports

Types of Linkedin Advertising Direct ads

  • Brand awareness
  • Website Visits
  • Engagement
  • Video Views
  • Lead Generation
  • Website Conversions
  • Job Applications


What's Next

LinkedIn (ads only)

  • Email List
  • CRM list
  • Insight Tag data (Ads only)

Facebook (ads only)

  • Email/CRM lIst

Email Marketing

Our service does not include ongoing nurturing with emails. Although that can be a value- added offer for your clients, one which we can deliver via our copywriting team.

Notes Regarding LinkedIn Advertising

LinkedIn advertising is a very effective lead-generation tool. It helps you reach a detailed and defined audience at a vast scale.It is most useful though when you have a marked objective in mind. Some great examples of this include building an email database where you have a pre-defined email marketing strategy already set up, reaching out to the interested prospects through direct messages, or collecting leads for your sales team. It’s a lead generation tool for a wider strategy. Often landing pages are highly effective for this type of advertising. While landing pages are not included in the costs of this advertising service, we would be more than happy to assist you in putting one together. Please contact us for a quote.

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